Neck
Measure around the neck where a collar naturally rests. Keep the tape comfortably snug.
Sizing and fit
Measure first. Adventure second.
Dog gear sizing is not universal. Use the size chart shown on each product page and measure your dog before ordering.
Chest
Measure the widest part of the rib cage, usually just behind the front legs.
Back
When requested by the product chart, measure from the base of the neck to the base of the tail.
Use the chart on the product page
Always follow the measurements and fit guidance supplied for the specific product. If a dog falls between sizes, use the product-specific recommendation rather than a general rule.
Need the product chart?